It was always going to be lively.
And the debate on the issues facing the future of journalism, in general, and the shape of the industry in the North West, in particular, with BBC factual radio editor in Manchester Ian Bent, ITV Granada news chief Richard Frediani, The Times' development editor Joanna Geary and the Media City UK developers spokesman Paul Newman, was certainly that - and a stark reminder that an industry consensus about whether news is a lecture or conversation is still a long way off.
I you missed the 12th Journalism Leaders Forum chaired by Mike Ward, head of the School of Journalism, Media and Communication at UCLan, you can watch an unedited recording of the webcast here. You'll also find the Twitter stream at #JLP.
For more information or an invitation future events (which are free and open to the public), email Francois Nel, director of the Journalism Leaders Programme.